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Creating the #1 Sales Force, What It Takes to Transform Your Sales Culture by Jim Kasper
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Marketing & Sales
    ISBN
    1419502743
    Item EAN
    2724332819120
    People
    Author
    Jim Kasper
    People
    Publisher
    Kaplan Publishing
    Category Type
    Marketing & Sales
    ISBN
    1419502743
    Item EAN
    2724332819120
    People
    Author
    Jim Kasper
    People
    Publisher
    Kaplan Publishing
    Languages and countries
    Language of the text
    English
    Read more
  •  

    Description:

    The results are impressive: most companies using the author's sales culture conversion process have experienced 12 to 15 percent sales growth in the very first year, and continued growth thereafter!CEOs, sales VPs, and business owners are nervously facing business conditions that are rocking the

    The results are impressive: most companies using the author's sales culture conversion process have experienced 12 to 15 percent sales growth in the very first year, and continued growth thereafter!CEOs, sales VPs, and business owners are nervously facing business conditions that are rocking the foundations of their traditional sales models. This is the story of how firms such as Honeywell, Cleveland Golf, Bridgestone Tire and Sports, Nautilus Group, StorageTek, and others have successfully created the #1 sales force in their respective industries by transforming their sales cultures. Based on decades of experience in the field, Jim Kasper's groundbreaking book walks readers through a systematic tenstep process for sales culture transformation and the inherent creation of a #1 sales force. Companies using his sales culture conversion process have posted higher total sales, reduced turnover, achieved greater productivity, and improved internal communication. One company that used Kasper's approach saw a return on investment of 20 times conversion cost; another reduced its sales cycle times by 46 percent

 

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