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Croos-Cultural Management
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Business Strategy
    ISBN
    9781606493502.0
    Item EAN
    2724330357389
    People
    Author
    Veronica Velo
    People
    Publisher
    Business Expert Press
    Category Type
    Business Strategy
    ISBN
    9781606493502.0
    Item EAN
    2724330357389
    People
    Author
    Veronica Velo
    People
    Publisher
    Business Expert Press
    Languages and countries
    Book Language
    English
    Read more
  •  

    Description:

    The book offers an introduction to cross cultural management through an exploration of the major theories thAt have been developed in the fields of business anthropology and international management. An introduction to the concept of culture will be followed in subsequent chapters by the

    The book offers an introduction to cross cultural management through an exploration of the major theories thAt have been developed in the fields of business anthropology and international management. An introduction to the concept of culture will be followed in subsequent chapters by the comparative description of different typologies which will be used to explain various expected behaviours in intercultural business settings. This will be followed by an introduction of the fundamental issues in cross-cultural management: whAt is culture, how can we describe it, to whAt extent is it important in international business

 

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