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Hotel and Lodging Management: An Introduction, 2nd Edition
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Real Estate
    Item EAN
    2724327344668
    People
    Author
    Alan T. Stutts
    People
    Publisher
    Wiley
    Languages and countries
    Language of the text
    English
    Category Type
    Real Estate
    Item EAN
    2724327344668
    People
    Author
    Alan T. Stutts
    People
    Publisher
    Wiley
    Languages and countries
    Language of the text
    English
    Read more
  •  

    Description:

    Hotel and Lodging Management, Second Edition prepares readers to succeed as managers in the hotel and lodging industry, while developing a solid foundation for a long and successful career. This comprehensive resource combines detailed presentations of each department in a hotel or lodging

    Hotel and Lodging Management, Second Edition prepares readers to succeed as managers in the hotel and lodging industry, while developing a solid foundation for a long and successful career. This comprehensive resource combines detailed presentations of each department in a hotel or lodging establishment along with a close examination of organizational structure and the interdependent relationship among departments. This updated "Second Edition" presents: New, completely updated chapters on human resources and the sales and marketing departments Up-to-date case studies reflecting the latest management trends and issues Profiles of industry pioneers working at all types of properties, from small motels to five-star hotels New sections on yield management, lodging environments, franchise companies, and management organizations "Hotel and Lodging Management, Second Edition" is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.

 

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