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Strategic Management And Competitive Advantage. Concepts And Cases
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Business Strategy
    ISBN
    9780131542747.0
    Item EAN
    2724330357952
    People
    Author
    Barney
    People
    Publisher
    Prentice Hall 
    Category Type
    Business Strategy
    ISBN
    9780131542747.0
    Item EAN
    2724330357952
    People
    Author
    Barney
    People
    Publisher
    Prentice Hall 
    Languages and countries
    Book Language
    English
    Read more
  •  

    Description:

    For strategy/strategic management. For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an organizing framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in

    For strategy/strategic management. For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an organizing framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in analyzing cases and business situations.

 

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