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The Relationship Advantage: Become a Trusted Advisor and Create Clients for Life by Tom Stevenson
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PRODUCT INFORMATION

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    Specifications

    Category Type
    Marketing & Sales
    ISBN
    793170265
    Item EAN
    2724332725070
    People
    Author
    Tom Stevenson
    People
    Publisher
    Dearborn Trade
    Category Type
    Marketing & Sales
    ISBN
    793170265
    Item EAN
    2724332725070
    People
    Author
    Tom Stevenson
    People
    Publisher
    Dearborn Trade
    Languages and countries
    Language of the text
    English
    Read more
  •  

    Description:

    Corporations, it seems, are always seeking the silver bulle that will create intimacy with customers. But most efforts fail from the moment they begin, say respected consultants, Tom Stevenson and Sam Barcus. The reason? Accountability for program leadership is placed on the sales force rather than

    Corporations, it seems, are always seeking the silver bulle that will create intimacy with customers. But most efforts fail from the moment they begin, say respected consultants, Tom Stevenson and Sam Barcus. The reason? Accountability for program leadership is placed on the sales force rather than on the executives and senior managers who have a more seasoned business perspective. For the first time ever, Stevenson and Barcus outline the relationship-building processes used successfully by professional consulting firms. Sales professionals in other industries will learn never before published explanations and documentation regarding consulting firm approaches and techniques

 

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